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Academics
   
2015-2016 College Catalog
Three Rivers Community College
   
 
  Nov 25, 2017
 
 
    
2015-2016 College Catalog [ARCHIVED CATALOG]

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GRA* K155 - Advertising Design °


3 CREDIT HOURS
Prerequisite: Knowledge of a word processing program.
This computer graphics course focuses on using Adobe Photoshop to design various advertisements and prepare them for print and the web. Students will apply design principles, and type/image integration to complete design projects of moderate to increasing complexity. Emphasis is placed on project development and execution, the generation of ideas, concepts and teamwork in order to com­municate persuasively and effectively. Student-designed computer lab projects include writing copy, brand positioning, client/agency relationship, copywriting, and proper research methods. GRA* K155 meets the Computer Literacy Requirement.



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