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    Three Rivers Community College
  Feb 22, 2018
2016-2017 College Catalog [ARCHIVED CATALOG]

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GRA* K155 - Advertising Design °

Prerequisite: Knowledge of a word processing program.
This computer graphics course focuses on using Adobe Photoshop to design various advertisements and prepare them for print and the web. Students will apply design principles, and type/image integration to complete design projects of moderate to increasing complexity. Emphasis is placed on project development and execution, the generation of ideas, concepts and teamwork in order to com­municate persuasively and effectively. Student-designed computer lab projects include writing copy, brand positioning, client/agency relationship, copywriting, and proper research methods. GRA* K155 meets the Computer Literacy Requirement.

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