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2015-2016 College Catalog
Three Rivers Community College
   
 
  Nov 24, 2017
 
 
    
2015-2016 College Catalog [ARCHIVED CATALOG]


Marketing Certificate



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Degree Code: J68

Certificate Program

Program Coordinator: Irene Clampet - 860-215-9414

This 28 credit certificate program is designed to prepare students for entry-level positions in marketing through a practical, skill-based, concentrated course of study. The program also offers employed students the opportunity to improve their background and skills. Students may complete this certificate program by completing the courses that are listed below.
Students may complete this certificate by completing the courses that are listed below.

Marketing Certificate Curriculum Requirements


Select 3 Courses From the Following 5 Courses: 9 CREDIT HOURS


Note:


° Course has a prerequisite. Students should check course description.

* Indicates common course numbering within Connecticut Community College system.

Students should consult with their academic advisor regarding the minimum number of credits to be taken at TRCC and limits on non-traditional credits.  25% of TRCC degree requirements must be completed with TRCC coursework.  Up to 50% of degree requirements can be fulfilled with non-traditional credit.  Non-traditional credit includes CLEP/DSST exams, Credit by Exam, APL credit, and Military credit.   

Grand Total: 28


Marketing, Certificate Program Outcomes


Upon successful completion of all program requirements, graduates will be able to:

  1. identify the elements of marketing and their creative application in profit-making as well as in not-for-profit organizations in order to satisfy the needs and wants of society.
  2. apply the practical use of marketing theories, tools, and strategies in order to pursue a professional career in marketing.
  3. demonstrate skills in leadership, in decision-making and in teamwork, including the ability to work with diverse groups.
  4. apply knowledge from other business disciplines to solve marketing problems.
  5. demonstrate competency in all areas of business communication: oral, written, and technological.
  6. explain the role of marketing and its interrelationship with other functional areas in order to achieve organizational goals.

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